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content farm
In the context of the World Wide Web, a content farm (or content mill) is a company that employs large numbers of freelance writers to generate large amounts of textual content which is specifically designed to satisfy algorithms for maximal retrieval by automated search engines. Their main goal is to generate advertising revenue through attracting reader page views, as first exposed in the context of social spam.
Articles in content farms have been found to contain identical passages across several media sources, leading to questions about the sites placing search engine optimization goals over factual relevance. Proponents of the content farms claim that from a business perspective, traditional journalism is inefficient.〔 Content farms often commission their writers' work based on analysis of search engine queries〔 that proponents represent as "true market demand", a feature that traditional journalism lacks.〔
==Characteristics==
Some sites labeled as content farms may contain a large number of articles and have been valued in the millions of dollars. In 2009, Wired magazine wrote that, according to founder and CEO Richard Rosenblatt of Demand Media (which includes eHow), that "by next summer, Demand will be publishing one million items a month, the equivalent of four English-language Wikipedias a year". Another site, Associated Content, was purchased in May 2010 by Yahoo! for $90 million.〔(Yahoo Harvests "Content Farm" Associated Content for $90 Million, Report )〕
Pay scales for content are low compared to traditional salaries received by writers. One company compensated writers at a rate of $3.50 per article. Such rates are substantially lower than a typical writer might receive working for mainstream online publications; however, some content farm contributors produce many articles per day and may earn enough for a living income. It has been reported that content writers are often educated women with children seeking supplemental income while working at home.〔(What It's Like To Write For Demand Media: Low Pay But Lots of Freedom - Page 2 )〕
抄文引用元・出典: フリー百科事典『 ウィキペディア（Wikipedia）』
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